Through his works, Ron English became the innovator of “culture jamming,” a process in which he hijacks established billboards by remixing their visuals to speak out against questionable corporate interests. Two of his regular targets to parody were Camel Cigarettes and McDonalds, both mega corporations whose advertising focused on children while promoted potentially deadly and unhealthy lifestyles.
English coined the term POPaganda to describe his signature mash-up of high and low cultural touchstones, from superhero mythology to totems of art history, populated with his vast and constantly growing arsenal of original characters. These include MC Supersized, the now infamous obese mascot from fast-food documentary “Supersize Me,” and Abraham Obama, a fusion of America's 16th and 44th Presidents, an image widely discussed in media as directly impacting the 2008 election. During our recent trip to Ron’s studio in upstate New York, we were treated with a tour to view all of the these animated creations in real form, as well as the artists other works in progress.